Promote tourism development through digital platforms

In recent years, Phu Tho tourism has achieved many positive results, contributing to creating the motivation and basic foundation to develop the province’s tourism in the coming period. Through promoting tourism development on digital platforms to focus on exploiting and promoting tourism to many domestic and foreign tourists.

Phu Tho is considered a province with tourism potential, still preserving extremely rich tangible and intangible cultural heritage values; Diverse natural tourism resources are potential for developing all types of tourism. Based on that existing foundation and grasping the trend of applying digital technology in tourism, Phu Tho Tourism industry has built and developed smart tourism applications built on the foundation of information and communication technology, thereby ensuring interaction between managers - businesses and tourists; Applying technology to serve tourist needs. Currently, the need to use social networks such as Facebook, Zalo, websites, apps to promote and search for tourist products, hotel room prices, air tickets, fares... of people as well as business enterprises has increased quite strongly. The need to use cyberspace to connect, exchange and conduct online transactions has gradually become familiar and quite easy between sellers and buyers.

According to Mr. Nguyen Duc Hoa - Director of Phu Tho Tourism Promotion Information Center: To promote tourism development through digital platforms, the Center has built smart tourism development focusing on the following aspects: Propagate and promote Phu Tho tourism image, provide tourism service information through information and communication technology platforms and experience smart utilities for tourists. Focus on promoting the diversification of communication channels on digital platforms such as websites, social networks, smart applications... Promote introduction of Phu Tho Tourism on 3 electronic information pages including dulichphutho.gov. vn, dulichtaybac.vn, visitphutho.vn.

In addition, review information to serve the promotion of Phu Tho Tourism through articles on social networking sites: Phu Tho Tourism electronic portal, Phu Tho Tourism fanpage, Phu Tho Tourism zalo, complete the upgrade and put into operation the electronic portal dulichphutho.gov.vn with a number of new interfaces and features consistent with the development trend of tourism digital transformation. Launch and put into operation the English website promoting Phu Tho tourism visitphutho.vn, place links on English tourism promotion websites of the National Tourism Administration, provinces, cities ​​and a number of international travel companies across the country.

The close connection between entities in the tourism industry such as management agencies, destinations, and businesses, brings the best experience to tourists, creating a healthy and effective tourism business environment, contributing to sustainable development of Phu Tho tourism in the coming time.

Dinh Tu